2019 Q1 PR round-up from the island break

UK PR 

During the first quarter of 2019, we distributed a release utilising the hook of TripAdvisor Travellers’ Choice Awards with St. Brelade’s Bay receiving the #3 spot! We also launched the #votemybeachup campaign to get St. Brelade’s Bay to the number 1 spot in 2020.

We responded to news desks that were interested in the story that Bergerac was set to return to our screens, securing additional coverage for Jersey.

NATIONAL PRINT COVERAGE

City AM - 48 Hours in... Jersey Channel Islands

NATIONAL ONLINE

Mail Online - He's coming home': Fans' joy as TV company announces plans to bring back beloved 80s detective series Bergerac

The Sun - He's coming home': Fans' joy as TV company announces plans to bring back beloved 80s detective series Bergerac

The Scottish Sun - He's coming home': Fans' joy as TV company announces plans to bring back beloved 80s detective series Bergerac

St. Brelade's Bay
The Royal Yacht Hotel

FRENCH PR 

We also used the hook of TripAdvisor Travellers' Choice award to communicate to French regional titles, distributed a reactive release about Jèrriais becoming an official language. We focused our messaging for media and influencer trips around our Field to Fork campaign ahead of the launch in April. 

National Online 

Wevamag.com - Les îles anglo-normandes à la voile

Consumer Print 

Version Femina - Break iodé à Jersey 

Regional 

Breizh Info - Séjours à Jersey à l'occasion de la St Valentin

Ouest France Dimanche - Escapade à Jersey à deux pour le prix d'un

La Manche Libre - L'île anglo-normande de Jersey adopte une nouvelle langue

Coté Manche - Dialecte normand, le jèrriais devient l’une des langues officielles de l’île de Jersey

RCF Radio Calvados - le Jèrriais langue officielle de Jersey

Ouest France Granville - Jersey. Le Jèrriais devient une des langues officielles 

Ma Ville Caen - Jersey. Le Jèrriais devient une des langues officielles

Ma Ville Granville - Jersey. Le Jèrriais devient une des langues officielles

Ouest France.fr - St Brelade parmi les plus belles plages du Royaume Uni

Coté Manche.fr - A Jersey, la plage de St Brelade’s Bay classée 3e plus belle plage du Royaume Uni

Ouest France.fr - Le jèrriais devient une des langues officielles de l’île de Jersey

Ouest France - à Jersey, la plage de St Brelade plébiscitée

Lorient.maville.com + 40 other French cities - St Brelade parmi les plus belles plages du Royaume Uni

Ouest France.fr - Salon de l’agriculture. Jersey expose ses productions à Paris

Consumer online 

Voyager Pratique - On dit oui à un break hivernal à Jersey 

Voyager Pratique - Jersey, l’île de l’ultra-frais

North Coast Cliff Paths

GERMAN PR 

We attended ITB and hosted numerous media meets, selling in our Group Press Trip opportunity, that focused on our Field to Fork Story. We also prepared releases that profiled new product hooks in the island break for 2019, self-guided walks and springtime activities.