• Grosnez Castle


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Grow your business by working with Visit Jersey. We work with partners across the UK and Europe. Let's inspire visitors to discover Jersey.

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It's only working together that we can tell Jersey's story. We are open to working with potential partners on fresh, bold and fun opportunities.

Latest news

  • La Mare Christmas Gin
    La Mare Wine Estate are taking the meaning of Christmas spirit to new heights this festive season, with the launch of their new limited-edition Christmas Gin range.
  • New Edinburgh service announced
    Jersey’s connections with the UK in 2021 has been further strengthened following the announcement by Scottish airline, Loganair of its plans to introduce a direct air service between the Island and Edinburgh next summer.
  • Passenger Arrivals in October
    The following is based on the total flow of passengers arriving, and as such includes both arriving visitors and returning residents.
  • The florist hoping business will start blooming
    Celebrated local events and wedding florist Clara Barthorp has expanded her business following the impact of the recent pandemic, as she opens her first store in the heart of St. Helier.
  • Festive Afternoon Tea in full swing at L’Horizon Beach Hotel & Spa
    Embrace the magic of Christmas this year with a very special Afternoon Tea bursting with festive flavours and Bublé-style ballads from a special live guest at L’Horizon Beach Hotel & Spa.
  • 25th anniversary of Maison de la Normandie et de la Manche
    Maison de la Normandie et de la Manche is established in Jersey since 1995 and represents two French local authorities, the Normandy Region and the County Council of la Manche, in the Channel Islands.

Trends in Volume of Visits

Changes in the volume of total visits to Jersey

2019: Total visits by market

Proportion of visits by market during 2019

Meet Our Ambassadors

  • Meet Sophie
    Our Ambassador Programme

    Our Ambassador Programme enables visitors to discover Jersey in the words of the people who live here. From a wildlife expert to a sea swimmer to a shepherd and village deli owner, visitors can discover the life stories of Jersey’s ambassadors through the seasons. 

  • Our Mission
    Our Mission

    Our mission is to work collaboratively with the industry and government to promote tourism to and within Jersey in an innovative, economic and efficient way.

  • Performance & Reporting
    Performance & Reporting

    Attracting more visitors. Increasing spend. Contributing more to the Jersey’s economy. We consistently deliver against major KPIs.

  •  Jersey Destination Plan
    Jersey Destination Plan

    The plan is a shared statement of intent. It sets out future priorities and activities in a systematic way to grow island’s visitor economy through to 2020.

  • Our Team
    Our Team

    We are passionate about what we do and are proud to be making a difference for Jersey. We work collaboratively to tell Jersey’s story.

Market Spotlights

Around seven-in-ten visitors to Jersey are from the UK and the island enjoys excellent direct access from numerous airports as well as by sea from both Portsmouth and Poole.  The UK market generates visitors for Jersey across the whole year, and offers enormous growth potential over the coming years. 

In volume terms France is our second most sizeable market, and thanks to year-round ferry links offers great potential not just during the peak summer months.  Key opportunities are to ensure day-visitors go home wanting to return for an overnight stay, and that our island product meets the needs of French visitors.

Germany is a market that is greatly valued by Jersey’s tourism industry thanks to the propensity to typically stay for an entire week and a strong spend per day profile.  During the summer months Jersey enjoys direct air access from a number of German cities, and as one of the world’s most valuable outbound source markets for international tourism growing the German market is a key priority


You can view and apply for our current vacancies. If we have no current jobs listed, or if we aren’t advertising roles for the skills you have, consider sending us a speculative application.