#theislandbreak
In June 2016, Visit Jersey shared a fresh new approach to tell Jersey’s story, highlighting the power the island has to refresh and revitalise, reconnect and rediscover. Here's how we crafted a destination brand for Jersey with content and honesty.
Product Strategy
We play the role of trusted advisor, sharing the voice of the customer, acting as facilitator, identifying and presenting the opportunity for the industry. Find out how you can capitalise on increased interest and deliver remarkable experiences.
Marketing Strategy
We continue to promote Jersey as a year round destination, focusing resources on markets, territories & channels that represent the greatest potential for growth. Discover how we are bringing brand Jersey to life.
