Visit Jersey was formed on 26 September 2014 and began trading on 30 March 2015. As the tourist body for the States of Jersey, Visit Jersey's mission is to promote tourism to and within Jersey in an innovative, economic and efficient way to deliver on our vision of a vibrant, sustainable, tourism industry. We aim to ensure that tourism to Jersey thrives by working in partnership to build the sector’s successes and secure a sustainable future for our tourism businesses and for our visitor experience across Jersey.
Discover recent highlights, some of the areas of focus and approach of the team in 2022.
Visit Jersey’s long term priorities are to:
- Inspire visitors from overseas to visit and explore Jersey
- Maximise public investment through partner engagement
- Advise government and the industry on tourism issues, particularly those affecting our competitiveness.
Visit Jersey Business Briefing 2021
2021 Business Briefing Slide Deck
2021 Annual Report and Financial Statements
2020 - 23 Business Plan
2020 Financial Statements
2019 Business Plan
2019 Financial Statements
2019 Annual Report
2018 Business Plan
2018 Financial Statements
2018 Annual Report
2017 Business Plan
2017 Annual Report
2017 Financial Statements
2016 Annual Report
2016 Financial Statements
2016 Business Plan
2015 Annual Report
2015 Financial Statements
2015 Business Plan