September Content

Each month we focus content around keyword search terms that we know receive an uplift in traffic and that Jersey has relevant content to profile.

In September, the themes that we will focus content on, but aren’t exclusive, are the following:

  • Coasteering and Caving
  • Fishing
  • Scenic and countryside
  • Running and Marathons
  • Walking

We encourage you to look for ways to include content that is relevant to the above content themes within your own social plans.

Coasteering

NEW PAGES ON JERSEY.COM TO PROFILE

Each month we add to the existing content on Jersey.com, this content is written based around broader activity happening in the annual marketing plan, new product, events happening, or search traffic uplifts.

The Big Four in Three Days – A guide to eating your way through the most beautiful food in Jersey, the Channel Islands.

Channel Island Pride 2019 – One of the most colourful events on the islands’ calendar

Cruise around the island break – Top 5 ways to spend your shore time

 

Breca

SEPTEMBER EVENTS 

September focused events that we encourage you to promote to give visitors reasons to visit Jersey and provide some inspiration for what visitors can do when they are in Jersey in September are as follows: 

SEPTEMBER

07 September - CI Pride 

07 September - Breca Swim Run 

11 - 15 September - Walking through autumn 

12 - 15 September The Healthy Living Festival 

12 September - Jersey International Air Display 

13 - 14 September - Jersey Beer and Cider Festival

13 - 14 September - Jersey Regatta 

25 - 28 September - Jersey Festival of Words 

27 - 28 September - Super League Triathlon 

28 September - Heritage Open Day

Serving Up

SEPTEMBER CAMPAIGN ACTIVITY

 Serving up island life – Phase 2

 For phase two, from September to November, we are embracing our unique food story and fresh experiences to give visitors an authentic serving of island life.

 Access the toolkit

 

Rediscover yourself

This autumn, we aim to position Jersey as a destination to rediscover yourself and reconnect with nature over a short island break.

Access the toolkit  

 

The World’s Longest Oyster Flight …

To celebrate Jersey’s Field to Fork campaign and the 2019 oyster season, Visit Jersey is creating the world’s first oyster flight – The Jersey Oyster Flight - an experience taking inspiration from the wine flight format to truly showcase the seafood delicacy.

Groups of five will be able to book a table available on 14 and 15 September to enjoy a flight of 60 freshly shucked oysters at Sumas Restaurant.

To launch this experience, we have shot a short piece of content to bring to life the spectacular flight experience that promotes Jersey in a fun and playful way.

The content will be shared across social and PR to inspire travellers to visit Jersey.

 View the content and share the content: www.jersey.com/oysterflight