Discover visitor characteristics and behaviour from each of our key markets in 2024. The key markets are UK (68% of our total visitors in 2024), France (17%), other Channel Islands (7%), Germany (3%) and the Republic of Ireland (1%).
The statistics are collated from the Exit Survey run by 4insight an independent research agency and commissioned by Visit Jersey. For further information please contact us here.
UK Visitor Summary 2024
In 2024, Jersey welcomed 388k visitors from UK, with a total on-island expenditure of £228m. See more detail on our UK visitors below.
French Visitor Summary 2024
Jersey welcomed 94k visitors from France in 2024, with a total on-island expenditure of £28m. See more detail on our French visitors below.
Other Channel Island Visitor Summary 2024
Jersey welcomed 37k visitors from the other Channel Islands in 2024, with a total on-island expenditure of £13m. See more detail on our Channel Island visitors below.
German Visitor Summary 2024
Jersey welcomed 15k visitors from Germany in 2024, with a total on-island expenditure of £7m. See more detail on our visitors from Germany below.
Republic of Ireland Visitor Summary 2024
Jersey welcomed 5k visitors from the Republic of Ireland in 2024, with a total on-island expenditure of £4m. See more detail on our visitors from Irish visitors below.
2023 Key Markets
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