• Autumn How do you want to feel

    The island break

    How do you want to feel?

    Life is so busy sometimes we forget to think about how we feel. In our latest autumn campaign, we asked real people, 'How do you want to feel?'

    How do you want to feel?
  • Firefighter Foodie

    The island break

    Find your freedom

    Discover why Dave, the cycling cabbie thinks Jersey is a world apart from the bustle of London and why for the hiking hipster, Rosie, walking in Jersey makes her feel like she’s starring in her own adventure.

    Find your freedom
  • Rediscover Jersey

    The island break

    An island of rediscovery

    In June 2016, we launched our new destination brand for Jersey. Jersey is not a city break. Or a country break. Or even a beach break. It’s ‘the island break’.

    An island of rediscovery

Buy Jersey

Grow your business by working with Visit Jersey. We work with partners across the UK and Europe. Let's inspire visitors to discover Jersey.

Sell Jersey

It's only working together that we can tell Jersey's story. We are open to working with potential partners on fresh, bold and fun opportunities.

Latest news

  • Tenderstem® and Visit Jersey
    Did you know that Jersey has a Tenderstem® farm? – Do you know what Tenderstem® is? Richard Le Cornu, recently opened up his farm house in St. Martin, to welcome some interested media titles to Jersey to find out more.
  • August Passenger Arrival Data Released
    The number of passengers arriving by air was marginally lower than in August 2016, with a 0.5% reduction, • This means that on a year-to-date basis the number of air passenger arrivals is 0.7% up on the equivalent period of last year.
  • IPM Workshop
    Declines in footfall in traditional High Streets is a well-publicised trend thanks to the popularity of online shopping. The King Street trend, while not dramatic, should be a cause for concern for Jersey’s retailers and the wider economy, particularly in relation to the island’s year-round visitor experience.
  • Seymour Hotels appoint Group Operations Co-ordinator
    Seymour Hotels of Jersey is delighted to announce that Matthew Seymour has recently joined Seymour Hotels, as Group Operations Co-ordinator.
  • Planning an event? Book It
    The Jersey-based ticketing solution and event promotional business 'Book It' is a local start-up business designed to provide businesses with a cheaper, alternative ticketing solution than Eventbrite.
  • La Mare Head takes title of SME Director of the Year at National IoD Awards
    Tim Crowley, Managing Director of La Mare Wine Estate has been named SME Director of the Year.

Annual change in the number of staying leisure visits

Changes in the volume of staying leisure visits to Jersey year-on-year (% change)

Total visitors by markets

Volumes of staying leisure visitors by markets

How do you want to feel?

  • Autumn video campaign 2017
    How do you want to feel this autumn?

    Slow down for a moment and allow yourself to relax, revitalise and reconnect. In Jersey, ‘island life’ is the perfect tonic to the stress of daily life. A restorative experience that leaves you ready to dive back in. We invite you to work with us to tell Jersey's story this autumn.

  • Meet Sophie
    Our Ambassador Programme

    Our Ambassador Programme enables visitors to discover Jersey in the words of the people who live here. From a wildlife expert to a sea swimmer to a shepherd and village deli owner, visitors can discover the life stories of Jersey’s ambassadors through the seasons. 

  • Our Mission
    Our Mission

    Our mission is to work collaboratively with the industry and government to promote tourism to and within Jersey in an innovative, economic and efficient way.

  • Performance & Reporting
    Performance & Reporting

    Attracting more visitors. Increasing spend. Contributing more to the Jersey’s economy. We consistently deliver against major KPIs.

  •  Jersey Destination Plan
    Jersey Destination Plan

    The plan is a shared statement of intent. It sets out future priorities and activities in a systematic way to grow island’s visitor economy through to 2020.

  • Our Team
    Our Team

    We are passionate about what we do and are proud to be making a difference for Jersey. We work collaboratively to tell Jersey’s story.

Market Spotlights

Around seven-in-ten visitors to Jersey are from the UK and the island enjoys excellent direct access from numerous airports as well as by sea from both Portsmouth and Poole.  The UK market generates visitors for Jersey across the whole year, and offers enormous growth potential over the coming years. 

In volume terms France is our second most sizeable market, and thanks to year-round ferry links offers great potential not just during the peak summer months.  Key opportunities are to ensure day-visitors go home wanting to return for an overnight stay, and that our island product meets the needs of French visitors.

Germany is a market that is greatly valued by Jersey’s tourism industry thanks to the propensity to typically stay for an entire week and a strong spend per day profile.  During the summer months Jersey enjoys direct air access from a number of German cities, and as one of the world’s most valuable outbound source markets for international tourism growing the German market is a key priority


You can view and apply for our current vacancies. If we have no current jobs listed, or if we aren’t advertising roles for the skills you have, consider sending us a speculative application.