The Island Identity project explores what makes Jersey special and why that matters.

Purpose

The Island Identity Project.

Led by the Government of Jersey, this project aims to promote a broader understanding of Jersey’s identity. By providing resources on the Island’s unique history, environment, culture and community, the project aims to raise awareness of – and celebrate – what Jersey has to offer.

The Island Identity Project

Become an Island Ambassador

Become a champion of Jersey with the Government of Jersey’s Ambassador Packs. Whether you’re showcasing the Island’s charm abroad or a newcomer discovering more about Jersey, these packs are your essential companion. Choose a pack that’s most relevant to you and share, download, or even print, to showcase what makes Jersey special.

Find out more

Jersey and its neighbours.

Jersey has a distinct international personality, separate from that of the UK’s but with strong connections to the UK, France and other European countries.

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Jersey - a force for good.

Jersey has long taken its obligations as a good global citizen seriously.

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A multicultural island.
The diversity within Jersey is found in nearly every aspect of the community, from business and industry to education and sport.
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Environment and sustainability.
As with many small island states, Jersey faces significant threats from climate change. The island is committed to reduce emissions, finance a just transition, enhance energy security and combat climate change.
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Jersey on a global stage.
Jersey has a distinct international personality, separate from that of the UK’s but with strong connections to France, other European countries and international partners.
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A vibrant economy.
Jersey has a vibrant and diverse economy, based on fisheries, agriculture, tourism, digital and financial services.
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