The Island Identity project explores what makes Jersey special and why that matters.
![](https://cdn.jersey.com/images/w_600,h_600,c_fill,q_80,f_auto/v1707901902/Trade/61c21dbd26434711950890/61c21dbd26434711950890.jpeg)
![](https://cdn.jersey.com/images/w_300,c_scale,q_80,f_auto/v1707901851/Trade/6093aaf226bf2532237564/6093aaf226bf2532237564.png)
Purpose
The Island Identity Project.
Led by the Government of Jersey, this project aims to promote a broader understanding of Jersey’s identity. By providing resources on the Island’s unique history, environment, culture and community, the project aims to raise awareness of – and celebrate – what Jersey has to offer.
Become an Island Ambassador
Become a champion of Jersey with the Government of Jersey’s Ambassador Packs. Whether you’re showcasing the Island’s charm abroad or a newcomer discovering more about Jersey, these packs are your essential companion. Choose a pack that’s most relevant to you and share, download, or even print, to showcase what makes Jersey special.
![](https://cdn.jersey.com/images/w_600,h_420,c_fill,q_80,f_auto,g_auto/v1706549251/Trade/DJI_0731-1/DJI_0731-1.jpg)
Jersey and its neighbours.
Jersey has a distinct international personality, separate from that of the UK’s but with strong connections to the UK, France and other European countries.
![](https://cdn.jersey.com/images/w_600,h_420,c_fill,q_80,f_auto,g_auto/v1707844944/Trade/9880/9880.jpg)
Jersey - a force for good.
Jersey has long taken its obligations as a good global citizen seriously.
![](https://cdn.jersey.com/images/w_280,h_190,c_fill,q_80,f_auto,g_auto/v1707844983/Trade/905/905.jpg)
![](https://cdn.jersey.com/images/w_280,h_190,c_fill,q_80,f_auto,g_auto/v1707845050/Trade/13462/13462.jpg)
![](https://cdn.jersey.com/images/w_280,h_190,c_fill,q_80,f_auto,g_auto/v1706547813/Trade/DJI_0313/DJI_0313.jpg)
![](https://cdn.jersey.com/images/w_280,h_190,c_fill,q_80,f_auto,g_auto/v1707845214/Trade/23102/23102.jpg)