Visit Jersey appoints TSE Research to deliver Visitor Exit Survey Programme

Visit Jersey has appointed TSE Research to deliver the Visitor Exit Survey Programme from 2026 to 2028, effective from 01 January 2026.

The Jersey Exit Surveys are a comprehensive research programme conducted throughout the year to deliver robust statistics on the volume, characteristics, and experiences of visitors to Jersey.

The research provides Visit Jersey and the Government of Jersey with valuable, independently produced statistics to better understand the trends, behaviours and characteristics of all types of visitors.

The Jersey Exit Surveys are based on the UK Office for National Statistics’ International Passenger Survey (IPS), and adapted to Jersey’s unique transport and visitor context.

The surveys, which provide key statistics on the number of visitors, visitor type, and length of stay, are conducted via interviews with a sample of passengers at Jersey Airport and Elizabeth Harbour. This is an internationally recognised way of measuring visitor economy performance.

Tricia Warwick, Chief Executive of Visit Jersey, said “Understanding the island’s visitor demographics and tracking visitor trends is crucial for the private and public sector to make evidence-based decisions to support Jersey’s visitor economy.

TSE Research brings extensive experience in tourism research, having delivered equivalent statistics for the Isle of Wight for 26 years, as well as the passenger survey for the Isle of Man. We are also pleased that an experienced Jersey-based statistician will be retained to support with statistical analysis, ensuring continuity and a deep understanding of Jersey.”

For additional information on Visitor Statistics and the Jersey Exit Surveys Methodology please visit the Visit Jersey Travel Trade website.